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NOT YOUR TYPICAL MARKETER

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  • ​Industrial Engineer

  • 15+ Years Living & Working in China

  • AJP World Champion

  • Multiple-Time Asian Champion

  • Business Development Experience Across International Markets

  • Featured on Television, Magazines, and Public Media

  • Built Large Audiences Across Multiple Social Media Platforms

  • Created Content in China, Türkiye, and the United States

  • Worked With Gyms, Law Enforcement Training Organizations, Technology Companies, Service Businesses, and Personal Brands

WHAT MAKES MY APPROACH DIFFERENT?

Most marketers focus on one part of the process.

Some are good at running ads. Some are good at creating content. Some understand branding. Some understand analytics.

My background forced me to learn all of them.

I create the content myself. I shoot photos. I film videos. I edit. I write. I manage social media. I build ad campaigns. I analyze performance and adjust based on data.

That means strategy and execution stay connected.

The content isn't created by someone who doesn't understand marketing. The marketing isn't managed by someone who doesn't understand content.

Everything works together toward the same goal: attracting attention, building trust, and generating opportunities.

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ADAPTABLE BY EXPERIENCE

Every industry has different customers, different challenges, and different ways of communicating.

 

Over the years, I’ve worked with organizations ranging from military industry electronics and international trade companies to luxury brands, wholesale import/export businesses, software companies, gyms, professional athletes, small local businesses, and independent coffee shops.

 

I’ve also worked on projects involving business acquisitions, growth strategy, and brand positioning.

 

The industries change. The fundamentals don’t.

 

Understanding people, communicating value, building trust, and capturing attention are skills that transfer across every market.

 

That’s why I focus on learning the business first — then building a strategy that fits the audience.

PROVEN ACROSS THREE MARKETS

China

• Built a social media audience approaching 1 million followers

• Worked professionally within ONE Championship and the international combat sports industry

• Collaborated on sponsorship and promotional campaigns with brands including Ed Hardy, Venum, Spyder, and other recognized companies

• Featured on television, magazines, major online platforms, and public media

• Worked with military electronics manufacturers, international trade companies, fitness organizations, consumer brands, and growing businesses

• Developed audiences, content strategies, brand visibility, and marketing campaigns in one of the world’s most competitive digital environments.

Türkiye

• Built one of the more recognized social media presences within my niche on Instagram and YouTube

• Produced sponsored content and marketing campaigns for brands including Honor

• Continued growing audiences, creating content, and developing brand partnerships across a different market, language, and culture.

United States

• Helped businesses move from relying primarily on referrals and word-of-mouth to generating consistent inbound leads online

• Built lead generation campaigns for organizations that previously had little or no reliable source of new customer inquiries

• Generated hundreds of qualified leads through targeted advertising, content creation, and audience-focused campaigns

• Worked with businesses in fitness, technology, software, professional training, and service industries

• Helped organizations improve visibility through lead generation, social media management, paid advertising, photography, video production, and content creation

• Achieved low cost-per-lead campaigns by combining audience targeting, creative production, and performance analysis

Different markets. Different audiences. Different industries.

The ability to adapt, communicate, and create results across all three has become one of the most valuable parts of my experience.

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LET’S MAKE IT HAPPEN

Every business has a story.

 

The challenge is making sure the right people hear it.

 

If you’re ready to attract more attention, generate more opportunities, and build a stronger presence online, let’s talk.

 

info@ydsxmedia.com

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